Tissot
- Group
- Swatch Group.
- Headquarters
- Le Locle, Neuchâtel, Switzerland.
- Founded
- 1853, by Charles-Félicien Tissot and his son Charles-Émile in Le Locle.
- Known for
- PRX, Seastar, T-Touch (1999, the first tactile watch), Gentleman, Visodate, Le Locle.
- Scale
- About 2,480,000 watches and CHF 720 million in 2025, 10th among Swiss brands. Estimate: Morgan Stanley / LuxeConsult, February 2026; no brand-level figures are published.
Lineage and calibres
- 1853
Charles-Félicien Tissot and his son Charles-Émile founded Tissot in Le Locle, where the company remains.
- 1880
Tissot registered its first logo after Switzerland’s first brand-protection law came into force.
- 1930
Tissot merged with Omega to form the cornerstone of SSIH (Société suisse pour l’industrie horlogère), a predecessor of the Swatch Group.
- 1930s
Tissot introduced the Antimagnétique, which it describes as the world’s first non-magnetic wristwatch.
- 1965
Tissot launched the PR 516, its first men’s sports watch.
- 1971
Tissot developed a movement made almost entirely of injection-moulded plastic, sold as the Astrolon, with 52 parts instead of about 90.Calibre
- 1999
Tissot launched the T-Touch, its first tactile watch, and registered its current logo with the line ‘Swiss watches since 1853’.
- 2003
Tissot created the Le Locle collection for its 150th anniversary, inspired by the town’s church clock.
- 2013
Tissot introduced the Powermatic 80, an automatic movement derived from the ETA 2824 with a power reserve of up to 80 hours.Calibre
Contributions to horology
- 1930s
Antimagnétique wristwatch
Tissot says its Antimagnétique was the world’s first non-magnetic wristwatch; it notes that in 1938 its technicians ordered a chrono-electromagnet to test watches’ resistance to magnetic fields.
- 1971
Plastic mechanical movement (Astrolon)
Tissot developed a mechanical movement made almost entirely of injection-moulded plastic, cutting the part count from about 90 to 52; Museums Victoria notes it predated the Swatch by about 14 years but was not commercially successful.
- 1999
T-Touch tactile watch
Tissot says the T-Touch was the first tactile watch, with functions operated by touching the crystal. In 2014 the T-Touch Expert Solar became, by Tissot’s account, the first solar-powered tactile watch.
- 2013
Powermatic 80
Developed with ETA from the 2824 calibre, the Powermatic 80 lowered the frequency from 4 Hz to 3 Hz and used a longer mainspring to reach up to 80 hours of power reserve, against a conventional 42 hours; later versions use a Nivachron titanium-alloy balance spring.
Popular Models
In the collection as of October 2026.
PRX 40 Powermatic 80
A 40 mm steel watch with integrated bracelet and blue dial; Powermatic 80 movement.
Telemeter 1938
A 42 mm steel chronograph with a white telemeter dial; Valjoux A05.231 automatic.
SourcesTissot, History · Museums Victoria, Tissot Astrolon wristwatch, c. 1973 · Swatch Group history · Tissot, Powermatic 80